Originally published in 1965, Rand provided the preface for this large format book documenting the worlds best trademarks and symbols.

9.75 x 9.75 perfect-bound booklet with embossed cover and 24 interior pages, including 15 full-page four-color reproductions of the Stafford Fabrics Nationwide ads designed by Rand during 1944. This booklet represents the most complete collection of these influential advertisements available.

First (only) edition. 8.5 x 11 softcover catalogue with 28 pages and 20 examples of advertising art printed on various paper stocks. Souvenir exhibition catalog with complete list of works shown, short biographies and an introductory essay by Miss Kuh. Katherine Kuh was Curator of the Gallery of Art interpretation and Associate Curator of Painting and Sculpture at the Art Institute of Chicago, as well as the Editor of the Institute's quarterly publication, The Bulletin.

This exhibition marked the first signs of the assimilation of the European Avant-Garde into mainstream American Advertising. For the first time Bauhaus refugees Bayer and Moholy-Nagy as well as Kepes and Sutnar were placed on the same level as the homegrown heroes Beall, Rand, Kauffer and Barr. Of particular interest is the Chicago location of the exhibit -- no doubt instigated by Kepes and Moholy at the fledgling Institute of Design (New Bauhaus).