Identity

Logos
Identity presentations
Standards Manuals and Guides

  • Logos

    Esquire Magazine

    1938

    Wallace Puppets

    1938

    Portfolio Magazine

    Logotype
    1940s

    Coronet Brandy
    (original design)

    pre-1941

    Coronet Brandy

    1941

    Country Club Ice Cream Company

    date unknown

    Cresta Blanca Wine Co.

    1942

    Stafford Fabrics

    1942

    Helbros Watch Company

    1943

    Borzoi Books

    Alfred A Knopf Inc.
    1945

    Smith, Kline and French Laboratories

    1945

    dunhill01_th.jpg
    Dunhill Clothiers

    1947

    Robeson Cutlery Company

    1947

    Theatrical Architectural Television

    1949

    El Producto Cigar Company

    1952

    International Business Machines (IBM)

    1956

    Harcourt Brace and Company

    1957

    Colorforms

    1959

    Consolidated Cigar Corporation

    1959

    Eliot Noyes & Associates

    1959

    Eliot Noyes & Associates

    1959

    Westinghouse

    1960

    United Parcel Service (UPS)

    1961

    American Broadcasting Corporation (ABC)

    1962

    Cummins

    1962

    Atlas Crankshaft Corporation

    1964

    IIT Research Institute

    1964

    Gibson Diamond Co.

    pre-1965
    (exact date unknown)

    John David Stores

    pre-1965
    (exact date unknown)

    Kaiser-Frazer Service Station

    pre-1965
    (exact date unknown)

    Zebra Press

    pre-1965
    (exact date unknown)

    Ford Motor Company

    1966, not used

    International Business Machines (IBM),
    13-bar variation

    1967

    U.S. Department of the Interior, Bureau of Indian Affairs

    1968

    International Business Machines (IBM),
    8-bar variation

    1972

    Columbus Indiana Visitors’ Center

    1973

    Cabbages and Kings Catering

    1980s, date not confirmed

    Tipton Lakes

    1980

    AIGA (not used)

    1982

    Yale University Press

    1985

    Connecticut Art Director’s Club

    1986

    NeXT Computers

    1986

    OS/2 Operating System (IBM)

    1987

    Mossberg & Company

    1987

    PDR (Pastore DePamphilis Rampone)

    1987

    Type Directors Club

    A Twenty-Four Page Book Logotype
    1987

    The Limited

    1988, not used

    Monell Chemical Senses Center

    1989

    Benjamin Franklin 200th Anniversary Celebration

    1990

    Irwin Financial Corporation

    1990

    IDEO Design

    1991

    Morningstar

    1991

    Okasan Securities Company

    1991

    IBM XGA technology

    1992

    AdStar (Advanced Storage and Retrieval, IBM owned)

    1992

    English First

    1993

    Gentry Living Color

    1993

    Accent Software International

    1994

    Creative Media Center

    1994

    Computer Impressions

    1995

    Hub TV

    1995

    U.S. Satellite Broadcasting (USSB)

    1995

    Enron

    1996

    Norwalk Cancer Center

    1996

    Servador

    1996

    Doug Evans + Partners

    1996



  • Identity Presentations

    NeXT Computers

    1986
    (16 images)

    The Limited

    1988
    (17 images)

    American Express

    1994

    English First

    1994
    (4 images)



  • Standards Manuals and Guides

    Cummins

    Logo specs
    1970
    (6 images)

    Westinghouse

    Standards manual
    1961

    Westinghouse

    Corporate Identity in Advertising
    (2 images)

    Westinghouse

    Image by Design
    (2 images)


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