P a u l R a n d

There are no formulas in creative work. I do many variations, which is a question of curiosity. I arrive at many different configurations-some just slight variations, others more radical-of an original idea. It is a game of evolution.

Designer's Eye

Limited edition book featuring items that Rand himself collected.

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Paul Rand: Everything Is Design

Exhibit on view now in NYC through July 19, 2015

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Revolutions in Graphic Design

Thursday, March 19 at 6:30 pm

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Popular Articles


Black in the Visual Arts (1949)


Design and the Play Instinct (1965)


The Politics of Design (1985)


Logos, Flags, and Escutcheons (1991)


Failure by Design (1993)

Areas of Interest

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